Evelynn Escobar is a multidimensional award-winning Black and Indigenous storyteller, community organizer, Founder, and Executive Director of Hike Clerb — born and raised in Northern Virginia under the Maya Nahual, Kame. The energy that connects us to our ancestors, the sign of the worldbridger.
It’s here that she grew up guided by the stories of her Abuelita (grandmother) who grew up impacted by the legacy of colonialism in Guatemala as a Maya K’iche woman. The gifts she would bestow her with — wisdom, love, reciprocity, unabashed self-expression, generosity, and social responsibility are the gifts she would go on to share with the world.
Creating from the heart and her fullness are the throughlines that piece together her journey.
Working in social media would bring her to Los Angeles later in life where she would begin to authentically grow a digital platform under the moniker
evemeetswest, connecting with others through her lifestyle: bridging streetwear, sneakers, beauty, travel, wellness, social justice, and eventually, motherhood.
In 2017 she would form a decolonial outdoor collective and non-profit,
Hike Clerb. An idea born from her experience and frustration with the colonial views of the outdoors, it would become a creative, cultural, multi-racial, intergenerational movement that has mobilized thousands of racialized people to reconnect and heal through nature from coast to coast. Since then it has become a leading framework for community care that has inspired a new generation to start their own communities beyond the outdoors, hosting partnerships with the likes of The North Face, Nike, Salomon, Arc’Teryx, Hoka, and many more. Hike Clerb has guided over 2,500 Black, Indigenous, and other racialized women and TGNC people into nature with a digital community of over 50K.
In 2024 Hike Clerb released their first collaborations she creative directed featuring apparel, footwear, and accessories with The North Face and jewelry with Catbird.
Her work centers the self-actualization and liberation of racialized communities through the intersections of wellness, spirituality, art, culture, and nature. She has served on the North Face Explorer Fund Council; been recognized as a Well + Good Changemaker and Visionary Latina by We All Grow Latina; led discussions at UC Berkeley, UCLA, and UC Irvine; been featured by Vogue, the LA Times, Teen Vogue, and Essence; has written for Refinery 29 and Hypebae; and collaborated with Jordan, Mac Cosmetics, and many more.
She’s available for consultation.
Welcome to her world.